The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs.

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

Title:The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
Edition Language:English
ISBN:9780887307287
Format Type:

About Michael E. Gerber


    The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It Reviews

  • Chad Warner

    This book tells how to get your business to run without you. It shows how to work on your business, not in it. It explains how to get your people to work without your interference. It tells how to sys...

  • Christopher

    About half a dozen important ideas buried in a mass of cloying, poorly written prose.The 268 pages dedicated to this text could have been cut to 60 and the book would have been better for it. As it is...

  • Travis

    If it weren't for the condescending, overly-simplistic, overly-drawn out, incessantly repetitive tone of this book, it would be good--it does have meaningful concepts, it just should have been twenty ...

  • Wellington

    This is a fine book showing some of the flaws of small businesses and why so many fail. The author uses a fictional small business owner who started a pie shop and running herself ragged. She has a gr...

  • Sophie

    The The E-Myth Revisited deals with two major misconceptions about running a business: that every small business owner is an entrepreneur and the assumption that working on your business is the same a...

  • Chris

    I skimmed this book five years ago after hearing about it from some North Point staff members. I thought I understood the basic ideas, so for the last five years the book sat on my shelf. Until this ...

  • Filipe Lemos

    This book is appears in all must-read-business-books-lists.Well, not on mine.While I agree that standardization of processes can go long way, the McDonald's of the world already exist. Trying to creat...

  • Meg

    I read this a few years ago. It was the text for one of my husband's business classes. He said it was a good book... and I said, "WHAT DID YOU JUST SAY?" (qualifies as one of the most rare phrases to ...

  • Nicholas

    The general stuff was good. A lot of the specifics are born out of an older era of thinking. Just think of those few innovative companies that did away with the organizational charts. Think of those c...

  • Farnoosh Brock

    It felt like overnight MBA school. Or better. A 5-star through and through. I never got my MBA. I've build a 6-figure business after resigning from my long corporate career, and I'm never going to go ...